Migration Museum

A dynamic logo system expressing diversity through variation.

A dynamic logo system expressing diversity through variation.

Year

Year

2025

2025

Project Type

Project Type

Generative Design

Generative Design

Agency

Agency

Landor, London

Landor, London

Info

Info

Built a generative identity system using the MM as a core structural framework.

Through rule-based logic and controlled randomness, the tool generates diverse visual outcomes while maintaining a consistent underlying identity.

This approach allows the brand to scale dynamically, expressing individuality without losing coherence.

Built a generative identity system using the MM as a core structural framework.

Through rule-based logic and controlled randomness, the tool generates diverse visual outcomes while maintaining a consistent underlying identity.

This approach allows the brand to scale dynamically, expressing individuality without losing coherence.

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